The rap rivals trade bitter insults over new album numbers and business ventures
On August 4, 2026, 50 Cent publicly mocked Rick Ross after his new album sold only 20,000 copies in its second week. Ross quickly fired back on Instagram. The Miami star defended his organic sales and insulted 50 Cent about his sneaker brand and Shreveport business plans.

The legendary rap feud between two massive stars shows no signs of ending. The fight started again after bad sales hit a major release. Fans watched the fresh drama unfold online.
On August 4, 2026, 50 Cent noticed the low sales figures for Rick Ross. The new project moved just 20,000 units during its second week.
Ross defends his numbers
The New York native quickly took his jokes to social media. He loudly made fun of the low numbers.
”LOL 😆 I’M SORRY ITS OVER, CANT FAKE IT FOREVER!” he wrote.
Ross rejected the harsh words on his Instagram Story. The Miami rapper called his latest numbers a real win. He claimed he reached these sales without using fake computer bots.
”Do the long game, baby. That’s how we hustling. That’s how we winning. We here 20 years later. Those G-Unit sneakers gon’ be at Costcos, baby,” he said.
The rivalry between these artists stretches back nearly two decades. Both men frequently use their business deals to insult each other.
Shreveport festival drama
Ross continued his verbal attack by shifting focus to other topics. He specifically targeted his rival over old footwear brands. He also mocked recent city plans in Louisiana.
”Hey, 50. Give Lloyd Banks his own high-top sneaker. Since the Shreveport s—t ain’t happening no more, you can focus on the sneakers,” Ross continued.
50 Cent recently launched a large entertainment studio in Shreveport. Ross used rumors about the city pulling support to fuel his latest jokes.
The two stars built massive empires outside of just making music. They constantly watch each other for weak spots. Fans expect this public battle to rage on for months.







