Key Points
- He explains skipping a club invitation to a fan. Frequent outings, he argues, reduce personal brand value.
- A critic calls his tone harsh and defensive online. She says he could ignore such routine questions.
- The exchange starts under a Snapchat question sticker. Debate grows after screenshots hit X and Instagram.
BBNaija Kaybobo told a fan why he skipped Imisi’s club. He said constant public outings can weaken a person’s value. “You lose value when you are seen everywhere,” he wrote.

His reply drew pushback from RainyZionn, who flagged his tone. She said his responses feel sharp when he could ignore. The chatter followed a fresh Kaybobo Lekki duplex report about fan gifts.
What he told fans
Kaybobo framed his choice as brand control, not disrespect to Imisi. He said scarcity keeps demand high for club bookings. He also noted that paid gigs still need fit and timing.
Why some fans pushed back
Critics argued attendance builds goodwill for colleagues’ success nights. They added that a short cameo would not dilute value. Others cited Imisi receives iPhone 17 gift as proof of fan demand.





