BBNaija: Brighto introduces ‘Apply Pressure’ merch (photos)

Big Brother Naija season 5 Lockdown Housemate Ezekiel Bright better known as Brighto has finally released his fashion merchandise tagged, Apply Pressure.

The Edo State-native took to his social media pages on Sunday, September 20 and announced to fans about the highly anticipated clothing line.


The Apply Pressure merchandise comprises T-shirts, Sweatshirts and Hoodies, all in different colours and designs.

He wrote in one of his posts, “The AP Brand is here!!! @theapcollections Introducing the “Apply Pressure” Merch. The T-shirts, Sweatshirts, Hoodies come in different colors, ranging from Black, white, pink, purple and gray.”

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Meanwhile, the phrase, Apply Pressure was instigated and popularly used by Brighto in the Lockdown House.

It was first heard from him the day he advised co-housemate, Laycon on how to get his love interest Erica to love him in return like he never imagined

According to Brighto, any move Laycon is making towards trying to win Erica’s heart should be done in an uncommon manner and he needs to ‘apply pressure’ while doing so, to be taken serious.

Check Brighto’s social media pages on how to make a purchase or order…

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